Yoast SEO is coming to Shopify…finally…on January 18, 2022, the company announced Tuesday.
What is Yoast SEO?
Yoast SEO is a marketer favorite on WordPress. It’s easy to implement interface allows for effective and easy updatable SEO changes.
Is the Shopify Version of Yoast the Same As WordPress?
Yoast SEO for Shopify will include similar functionality as the WordPress version. This includes controls for your titles and descriptions in Google Search and social media, feedback on readability, and Yoast’s schema graph. There is one major difference though…it’s not free. Unlike it’s WordPress plugin that offers a free plan, Yoast’s Shopify app will cost $29/month (worthit!).
“An app on the Shopify platform is a huge business opportunity,” Thijs de Valk, CEO at Yoast, said, “Shopify is growing fast. It makes sense to build an app and profit from the growth of that specific platform.”
Shopify will look to continue their growth by joining Shopify and relying less on WordPress.
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