As of 2020, 50% of all online searches are done through a voice search function on your smart device. Alexia, Google, Siri and Cortana have become a permanent resident in our daily lives. With so many online searches initiating from voice, you’ll hear marketers frequently use the terms ‘Voice Search’ and ‘Search Query’.
SEO (search engine optimization) management is a practice that optimizes your website and allows search engines to find your web pages. Though it can be very tedious, properly executed SEO management results in your website ranking higher in Google search results as well as other search engines.
Everyone claims to be an expert when it comes to digital marketing. From YouTube to blogs, there’s a wide variety of digital marketing material out there for consumption. However, there are certainly a few blogs that standout.
Any digital agency that tells you they win every RFP, every pitch for new business, and renews every clients is probably lying to you. Scratch that, they’re not probably’ lying , they are lying. The hard truth is in some cases you will do everything right and still lose business.
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