
New Target Impression Share Bidding On Microsoft Advertising
Microsoft Advertising has announced a new automated bidding strategy, Target Impression Share Bidding.
Microsoft Advertising has announced a new automated bidding strategy, Target Impression Share Bidding.
Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced Wednesday
Google is launching new sections in its search results to showcase deals, rolling out tools to highlight promotions and, expanding reporting capabilities in Google Merchant Center, the company announced last Wednesday.
Google has announced that as of June 1, advertisers will be able to set monthly spend limits at the account level. This has been a hot topic amongst digital advertisers for years. Advertisers managing multiple campaigns can now better manage their clients monthly budgets while reducing the chance of an overspend.
Earnings reports released in April show that Facebook nearly doubled its Q1 earnings compared to last year. Revenue from advertising was up 146% compared to 2020 while daily active users only increased 8%.
As one of the leading digital marketing agencies for startups, SMEs and large enterprises, AdToro has worked with some of the biggest brands in the world to deliver digital marketing services such as pay-per-click advertising, social media advertising (paid social), programmatic advertising, Amazon advertising, OTT advertising, native advertising, search engine optimization (SEO), influencer marketing and email/text marketing.
In case you missed it, in the last 24 hours Google announced the official launch of auto-applied Google Ads recommendations. The company is “rolling out the option to apply recommendations automatically.” This is an opt-in feature, and you can choose from over 17 recommendations to apply automatically within the Google Ads setting.
Property Promotion ads are now available globally for hotels looking to capture demand for users who are searching for hotels.
Maryland has become the first state in the United States to implement a tax on digital advertising. As with everything, this may open the flood gates for other states to begin taxing in a similar manner.
To create a successful Facebook Ad campaign, you’ll need to start with well-designed creative , aligned with your overall marketing goal
Creating high-quality ads just got easier with Google’s Ads Creative Studio. Google’s Ads Creative Studio is a new way to create ads.
Understanding the intent of users actively searching for your products or solutions is a no-brainer, right?
If you’re considering a career in marketing, now is a great time to get started. There are plenty of opportunities out there.
Pinterest has announced two new tools to help brands and creators work together, Idea Ads and Paid Partnerships.