For anyone tracking and developing SEO, Monday got a little strange. Yesterday afternoon the SEO community began to notice massive ranking changes in the Google search results. Many pundits assumed Google was back to their ways in changing the search algorithms. However, Google has spoken.
Google is testing a larger font size in ad headlines.Headline 1 displays in a larger font while headline 2 appears in a smaller font below it. The test was spotted by PPC hubbub and also documented by Search Engine Land.
Before COVID-19 took the world by storm, Google updated the way it labels Shopping ads across mobile search results. To all of our desktop searchers out there, that change is now coming to you.
At last years Google Marketing Live event, Google introduced the digital marketing world to Discovery ads. According to our favorite blog wordstream, “these new discovery ads allow advertisers to show their products to targeted audiences for the first time ever on Google’s Discover feed as well as prominently at the top of YouTube and Gmail.
After claiming to have already removed millions of bad ad accounts related to COVID-19, Google has also released their annual report stating they took down billions in 2019.
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