Read the latest and greatest from our experts

Your resource for marketing tips, trends, and strategy to help you build and strategize your organization’s marketing efforts.
Google Changes SEO Titles

Google Changes Titles in Search Results

Google has confirmed that the search engine has changed how it creates titles for search result listings. “Last week, we introduced a new system of generating titles for web pages,” the company said in an announcement on Tuesday.

Read More »
Google Ads Offers Monthly Spend Limits

Google Ads Announces New Monthly Spend Limits Option

Google has announced that as of June 1, advertisers will be able to set monthly spend limits at the account level. This has been a hot topic amongst digital advertisers for years. Advertisers managing multiple campaigns can now better manage their clients monthly budgets while reducing the chance of an overspend.

Read More »
Harness the Power of Gaming to Reach Consumers

Harness the Power of Gaming to Reach Consumers

In this blog post, we will look at the advantages of advertising in the video game industry, the role of women in gaming and their importance to marketers, mobile gaming as a viable platform for advertisers and measurement tools used in video game campaigns.

Read More »
How AI Chatbots Impact SEO

Chatbots and Their Impact on SEO

Chatbots are AI-driven software programs that interact with people through text or voice commands. And, while they may have traditionally been used in customer service applications, they are now beginning to make their way into the world of search engine optimization (SEO).

Read More »
The Impact of Big Tech Layoffs on the Economy

The Impact of Big Tech Layoffs on the Economy

Microsoft, Alphabet, and Amazon have all announced layoffs this week. Combined, these three companies have laid off over 10,000 employees in the past year. In this blog post, we’ll take a closer look at each company and discuss the potential impacts of these job losses on the tech industry and beyond.

Read More »
How to Leverage Google’s Performance Max for Maximum Profitability

How to Leverage Google’s Performance Max for Maximum Profitability

Google recently announced the launch of their campaign objective, Performance Max (PMax). This campaign style represents a unified approach across all Google placements providing an opportunity for digital marketers to rethink their existing strategies. In this blog post, we will discuss how to understand and optimize PMax for maximum profitability.

Read More »
Emerging Digital Marketing Trends That Advertisers Should Pay Attention To

Emerging Digital Marketing Trends That Advertisers Should Pay Attention To

As a marketer, it’s important to stay up-to-date on the latest digital marketing trends. This helps you ensure that your advertising campaigns are effective and that you’re not missing out on opportunities to reach your target audience. Here are some of the emerging digital marketing trends that advertisers should pay attention to.

Read More »

Subscribe to our newsletter

AdToro is ready to help

Request a proposal

[contact-form-7 id="3238"]